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Growth · Lead Exchange
Lead recovery
When a purchased lead fails a vendor's contract rules, Greyline builds the evidence and files the credit claim. Recoveries lower true lead cost and feed vendor scores.
Gross lead spend (MTD)
$18,020
Recovered credits
$2,047
+$312 this week
Net lead spend
$15,973
Auto-filed rate
83%
Recovery claims
Click a row for evidence
| Claim | Lead | Vendor | Reason | Cost | Age | Filing | Status |
|---|---|---|---|---|---|---|---|
| LR-2041 | J. Ortega · Auto · GA | EverQuote | Disconnected phone | $38 | 2h | Automatic | Eligible |
| LR-2040 | K. Daniels · Home · GA | MediaAlpha | Duplicate of existing customer | $52 | 5h | Automatic | Eligible |
| LR-2038 | R. Singh · Auto · FL | SmartFinancial | Out-of-state (not licensed) | $31 | 1d | Automatic | Submitted |
| LR-2033 | M. Clarke · Bundle · GA | QuoteWizard | No consent evidence | $64 | 2d | Manual portal | Human task |
| LR-2029 | T. Nguyen · Auto · TX | EverQuote | Bot / fake data | $38 | 3d | Automatic | Credited |
| LR-2025 | A. Ruiz · Home · TX | MediaAlpha | Wrong number | $52 | 4d | Automatic | Denied |
Vendor scorecard
Recovery outcomes feed accept/reject and bid logic
| Vendor | Gross | Recovered | Return rate | Bind rate | Net cost / lead | Score |
|---|---|---|---|---|---|---|
| EverQuote | $6,840 | $912 | 13.3% | 9.1% | $49 | 78 |
| MediaAlpha | $5,200 | $416 | 8.0% | 11.4% | $40 | 84 |
| SmartFinancial | $3,100 | $527 | 17.0% | 6.2% | $21 | 61 |
| QuoteWizard | $2,880 | $192 | 6.7% | 7.8% | $22 | 70 |